Friday
Cooking versus Baking
One of my true passions in my life is cooking. I don’t mean fu-fu food either. I love cooking real food really well. I have four different grills in the backyard chosen carefully for what they can do differently from each other. I have an industrial fryer in the kitchen along with enough equipment and doo-dad tools to stock a good ole’boy diner.
When I cook it is Army cooking. I don’t know how to cook in small quantities. No one has ever left my house hungry. In fact my friends now know to come over with containers to carry an abundance of leftovers home. My wife rolls her eyes whenever I ask, “do you think we have enough?” It is never going to be enough in my head.
So my wife and I were talking about how I love to cook and she loves to bake. It led to an interesting conversation in the difference between inventing something versus following instructions to make something. When you bake you have to follow precise measurements or it will never come out properly. Sorry to all the bakers out there but BORING! My rib recipe has never been the same twice because I do not follow any “rules”.
There are times in business when you have to follow the rules. You need to follow a precisely measured out sequence of events to accomplish the task. But accomplishing tasks is never good enough for me. I live for those moments in business that transform. Times when paradigms shift and something completely new is created is what gets me out of bed in the morning. I work with clients that love to cook. I want the clients who take a look at the recipe book and then they toss it to the other side of the room and say “lets do this.”
So, who is ready for some ribs?
