Run your agency as if you were an employee

Don't let the title of this Blog fool you, if you run your own shop you are as much of an employee as anyone else within your organization. But the idea of you leading your agency in a manner that you (as an employee) would appreciate should be your focus. I've had the opportunity to speak to many agency heads from both big and small agencies and for the most part those leaders lead. They lead in a way that they themselves would like to be lead. But then I hear about agency leaders who by some reasons unknown to me, run their shops as if they don't need employees (or need their respect). It baffles me to hear the stories I hear and to witness leadership failing. While I am the first to admit that I don't have all the answers nor am I the perfect leader - I do feel there is an inherent ability in all agency leaders to understand right and wrong and how to develop a leadership style that both creates the betterment of employees and an atmosphere that keeps productivity and creativity present at all times. Simply think about if you worked at your shop and you were your boss, how would you want 'the boss' to be (as a person, as a leader and as someone you look to for advice and guidance). Look in the mirror if that helps - because that is what they see too.